Mark helps tech entrepreneurs turn good ideas into great businesses. After working at Microsoft, building his own tech startup, and graduating with a PhD in computer science from the University of Cambridge, he has been a business strategy, product management, and data science consultant for over 15 years. He advises tech entrepreneurs and investors as well as management teams in larger organizations on commercializing innovation in software, data, social media, online services, mobile applications, and artificial intelligence. Focusing on business model design and product market fit, his approach combines the creative mindset of a designer with the commercial passion of an entrepreneur.